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Alertsystems Security News

Positive Development For AlertSystems

March 19th, 2012

SEO Positive has announced plans this week to develop and expand the search engine optimisation campaign of its long-standing client AlertSystems.

Based in Wiltshire, UK, AlertSystems is renowned within their industry as a leading independent provider and installer of CCTV systems. The company also offers a full range of electronic security products, including Access Control, Intruder Alarms, Digital Locks, Automatic Number Plate Recognition, Remote Monitoring and External Deterrent Systems. The company holds NACOSS Gold accreditation and is renowned for the quality of their installations and their comprehensive after sales service and maintenance packages.

Since initially partnering with SEO Positive in early 2010, the company has experienced a substantial increase in traffic as a result of a long term search engine optimisation campaign encompassing a wide range of competitive search terms. AlertSystems is now keen to explore more ways of effectively marketing its products and services to a broader consumer base and the two parties will work closely in the coming months to develop a number of different yet sustainable approaches towards online marketing.

Ben Austin, Managing Director at SEO Positive and the client’s head account manager, believes that his company’s flexible approach towards on-going campaigns is an attribute that has greatly aided the success of his firm since its inception nearly five years ago.

“Building such a strong relationship with clients such as AlertSystems has allowed us to form a better understanding of their changing needs during a time of economic uncertainty,” Ben explains. “And as the SEO industry is constantly adapting to updates and initiatives from the companies behind the major search engines, we also have to reassess our strategies regularly to ensure we’re implementing the right techniques for the best results.”

SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.

Want To Save A Million?

March 15th, 2012

Saving £I million sounds like an amazing claim, yet that is the amount one social housing provider is claiming to save, just by taking security seriously.

An alarm solution from SitexOrbis is saving a Liverpool social housing provider an estimated £1 million by preventing the theft of boilers from its empty properties. One Vision Housing estimates that since installing the SitexOrbis alarm solution in one property, boiler theft has fallen from at least two per week to none, equating to about £1 million over four years.

Theft attempts have fallen since the arrest of several intruders who broke into an empty property containing a SitexOrbis Videofied portable intruder alarm with a visual verification camera. The camera was activated as soon as the intruders entered, transmitting a series of 10-second video images to SitexOrbis’ 24/7 BS5979 Category II accredited alarm receiving centre (ARC) in north-west England. A trained SitexOrbis operator immediately alerted Merseyside Police who reviewed the video footage and were able to track the intruders down.

One Vision housing gas manager Eric Wignall said: “Following these arrests, the word has obviously spread around the criminal network that we, in conjunction with the police and SitexOrbis, are actively fighting boiler theft. Before we installed the alarm solution we were facing in excess of two stolen boilers a week and now we’re at zero. This will lead to massive cost savings. If we had not installed the solution, for the next four years we would have had to put aside £1 million to cover the cost of stolen boilers.”

Housing Associations, Landlords and other property owners are all at risk from the theft items such a boilers, electrical appliances and even heating oil.  There are a number of security products suitable for vacant and occupied premises that can successfully deter these thefts. A modest investment can result in some serious savings.

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